The May 13, 2008, issue of the Wall Street Journalcontains an article by Jeffrey McCracken entitled “Economy Puts Tight Squeeze on RV Makers.”
Read the article and answer the following questions.
(a) What are the factors that have caused RV sales to decline?
(b) What did Coachmen Industries do to address its cash shortfall? What other steps does the article suggest that the company might take to address its cash shortfall?
(c) What did Fleetwood Enterprises Inc. do to address its cash shortfall? What event does the company have in the near term that will require significant cash? What other steps is the company considering to address its cash shortfall?